1. The Cadbury 2026 Easter “Count the Golden Egg” Contest (“Contest”) is organised by Mondelez Singapore Sales Pte Ltd (“the Organiser”) and is open to all legal residents of Singapore aged 18 years and above as of the start of the Contest Date, 1 March 2026.
2. The following group of persons shall not be eligible to participate in the Contest:
1. The Contest period will be from 1 March 2026 at 00:00 AM to 30 April 2026 at 23:59 PM (“Contest Period”). The Organiser reserves the right to revise the Contest Period at any time without prior notice or assign any reason whatsoever. All submissions received after the Contest Period shall be null and void without further notice.
2. The Contest will run for Eight (8) weeks as follows:
1. To enter the Contest:
3. Entries with unclear or incomplete details and/or submissions shall be forfeited. Participants will be identified by their details submitted. All entries must be received by the Organiser by 23:59 PM on 30 April 2026.
4. Participating Retailers include FairPrice, Cold Storage, Giant, Guardian, PRIME, Sheng Siong, Mustafa, Cheers, 7-Eleven, Shell, SPC, Caltex, Redmart, Fortune, U Stars, Hao Mart, Ang Mo, Guardian, or any other participating retailer(s) as announced by the Organiser during the qualifying promotion period.
5. Proof of submission does not guarantee proof of receipt. The Organiser is not liable for lost, delayed, damaged, or misdirected submissions.
6. The Organiser will not reply to confirm receipt of entries or respond to any related queries.
1. Eligible entries must comply with the Submission & Qualifying Criteria mentioned above.
2. A serial number will be allocated for each entry received and approved by the Organiser throughout the Contest Period.
3. The Organiser reserves the right to substitute Prizes with others of similar value, at any time without prior notice. Prizes are non-transferable, non-exchangeable, and provided “as is”. Each winner is entitled to win only one (1) Prize throughout the Contest Period.
1. Contest Prizes as follow:
| Weeks | Grand Prize | Consolation Prizes | Total Weekly Prize | ||
|---|---|---|---|---|---|
| 999 Golden Egg | Mandai Bird Paradise Admission Tickets worth $83 (1 pair for 1Adult & 1Child)* | Friends of Mandai (Starter) Memberships worth $465 (2Adults & 1Child Family Package)* | 5-Star Hotel cash e-voucher worth $100** | ||
| Week 1 | 1 | 5 | 1 | 10 | 17 |
| Week 2 | 1 | 5 | 1 | 10 | 17 |
| Week 3 | 1 | 7 | - | 10 | 18 |
| Week 4 | 1 | 12 | - | 10 | 23 |
| Week 5 | 1 | 10 | - | 10 | 21 |
| Week 6 | 1 | 7 | - | 10 | 18 |
| Week 7 | 1 | 7 | - | 10 | 18 |
| Week 8 | 1 | 7 | - | 10 | 18 |
| 8 | 60 | 2 | 80 | 150 | |
*Bird Paradise Admission Tickets is valid at Mandai from 14 March to 14 June 2026.
*Friends of Mandai (Starter) Memberships is valid at Mandai from 9 March to 30 April 2026.
*Tickets not redeemed within the stated validity period will be forfeited and no extension or replacement will be provided.
**5-Star Luxury Hotel Cash voucher can use to enjoy Hotel Stays, Dining experiences, or Spa indulgences.
2. In the event of unavailability of a particular prize, the Organizer may at its sole discretion substitute any one of the Prizes with any item of similar value. All Prizes are not transferable, refundable, or exchangeable in any other form for whatever reason. The estimated value of the Prizes is correct at the time of printing. All Prizes are given on an “as is” basis.
3. The Organizer shall not be liable for any misinterpretation of facts in respect of the Prizes offered and published in any mass media, marketing, or advertising materials. To the fullest extent permitted by law, the Organizer makes no representations and/or warranties with respect to any Prizes provided under the Contest. In particular, the Organizer gives no warranty with respect to the merchantability, quality of the Prizes or their suitability for any purpose.
4. The Organizer shall reserve the right and absolute discretion to substitute the Prizes at any time without prior notice or the need to provide any reason. The Prizes are non-transferable and are given on an “as is” basis and are not exchangeable to any equivalent.
5. Any concerns or requests related to prize replacement must be submitted within the Contest Period. The Organizer shall not be held liable for any claims made after the Contest has ended.
1. Weekly Prize Winner Selection – Grand Prize
As part of the winners’ selection process, the Organiser will allocate serial numbers for each Entry received and approved by the Organiser throughout the Promotion Period, each a “Qualified Entry” and collectively the “Qualified Entries”. A set of serial numbers will be allocated for the Qualified Entries starting from serial number “1”.
Selection of the Grand Prize Finalists: (3655 - 18 = 3637) and (3637 ÷ 4 = 909.15). Since dividing 3637 with 4 will result in a decimal number, the number 909.15 will be rounded down to 909. Participants with Qualified Entries bearing the following serial numbers will be selected as the Winner Finalists: 909.
2. Weekly Prize Winner Selection – Consolation Prize
As part of the winners’ selection process, the Organiser will allocate serial numbers for each Entry received and approved by the Organiser to be a successful entry throughout the Promotion Period, each a “Qualified Entry” and collectively the “Qualified Entries”. A set of serial numbers will be allocated for the Qualified Entries starting from serial number “1”.
Selection of the Consolation Prize Finalists: (3655- 18 = 3637) and (3637 ÷ 18 = 202.05. Since dividing 3655 with 18 will result in a decimal number, the number 202.05 will be rounded down to 202.
The following Participants with Qualified Entries bearing the serial numbers 202, 404, 606, 808 &…… (computation example: 202, 202 + 202 = 404, 404 + 202 = 606, 606 + 202 = 808……..3434 + 202 = 3636) shall be selected as the Finalists.
In the event the next computed number exceeds the total number of Qualified Entries (i.e., 3654), and should any of the selected Participants be disqualified for whatsoever reason, the replacement Finalist shall be determined based on the next consecutive running number following the disqualified entry (e.g., if 202 is disqualified, the next qualified Participant shall be 203, and so forth).
1. The Organiser will announce the Winners for prizes by weekly basis on https://goldenegghunt2026.com. Shortlisted participants will be contacted via mobile phone through WhatsApp with number +65 8949 1650 by the appointed Contest agency for verification. Should the first attempt to contact the eligible winner fail, such as getting no reply, telephone number not in service and / or no connection, etc., another two (2) attempts will be made within the next 48 hours. The Organizer shall not be held liable in the event the eligible winners cannot be contacted for whatever reasons.
2. In the event the Winner is not contactable after the 3rd attempt, the Organiser shall reserve the full discretion to determine the next Winner in line or to forfeit the prize as it sees fit. All prizes must be claimed within one [1] month from the date of announcement of winners done via WhatsApp Messaging (“WM”). All unclaimed prizes shall be forfeited.
3. Prize will be delivered to the winner. It is the responsibility of the winner to provide a correct and valid address and contact number. Failure to present the original receipt will result in forfeiture of the prizes. Prize will be delivered to the winner within one [1] month from the time of Winner Announcement via WhatsApp Messaging (“WM”).
4. All winners must claim their prizes within the period stipulated by the Organizer. The Organizer shall not be responsible or obliged to entertain any enquiries, requests for verification, or replacement of prizes under any circumstances whatsoever upon the expiry of the Contest Period and prize collection period.
5. Prizes will be delivered based on details provided by winners. Winners must ensure accurate details are submitted. Representatives collecting Prizes on behalf of winners must present an authorization letter from the winner.
6. The Organiser is not responsible for damage, loss, or theft of Prizes during redemption or delivery. Late Prize redemptions will not be entertained.
1. By participating, Participants consent to the Organiser using their names, images, and materials for promotional purposes without compensation.
2. The Organiser reserves the right to modify, suspend, or cancel the Contest at any time without prior notice.
3. Participants suspected of tampering with Contest processes will be disqualified. The Organiser reserves the right to pursue legal action against fraudulent activities.
1. The Organizer shall not be liable for any incomplete, lost, late, damaged, illegible or misdirected entries for any reason whatsoever or problems or technical malfunction of any telephone network or lines, computer online systems, servers or providers, computer equipment, software, technical problems or traffic congestion on the internet or at any website, or any combination thereof (including but not limited to) any injury or damage to the Participants or their personal computer or telecommunication device related to or resulting from participation in the Contest and it’s mechanics.
2. To the extent permitted by law, each Participant and any person acting on his/her behalf agree that the Organizer shall not be responsible and / or liable for any loss, injury, death, claim or damage suffered by any person arising out of or in connection with the Contest and / or use of the Prizes, and shall release completely and indemnify the Organizer from any or all claims losses, damages, costs or expenses incurred in connection therewith.
3. The Participants shall indemnify and keep the Organizer and its officers, agents and employees ("the Indemnified Parties") fully indemnified against any and all loss, damage, claims and costs (including legal costs on a full indemnity basis) suffered and/or incurred by any of the Indemnified Parties as a result of the Participants’ breach of any of these Terms and Conditions.
4. The Organizer assumes no responsibility or liability for the acts or defaults of merchants or third parties, any non-delivery, non-performance or defects in any Prize given out in the course of the Contest. The Organizer makes no representation or warranty whatsoever in respect of any Prize, whether as to the satisfactory quality or performance or otherwise whatsoever. For the avoidance of doubt, the Organizer is not an agent of any merchant or vice versa. Any dispute should be resolved directly with the relevant merchant.
1. By participating in the Contest, the Participants give consent and absolute right to the Organizer to use, including but not limited to, their names, photographs, video clips and their Prizes as materials for the purposes of advertising, marketing, trade and/or publicity, without any prior notice. The Participants shall not be entitled to claim ownership and/or other forms of compensation for the use of the materials by the Organizer.
2. The Organizer reserves the right to modify, suspend and/or cancel the Contest at any time without the need to provide any notice or assign any reason whatsoever. The Organizer reserves the right and sole discretion, to disqualify any Participant that is found or suspected of tampering with the Contest submission process or the operation of the Contest and the Organizer reserves the right to pursue legal action against any individual it believes has undertaken fraudulent activities or other activities to the detriment of the Contest.
1. Participants’ partaking in the Contest is conditional upon the Participants consenting to the Organizer and its affiliated companies and business units using the Participants’ personal data for the following purposes which are in accordance with the Personal Data Protection Act 2012:
2. The Organizer and its affiliated companies and business units may share a Participant’s personal data between themselves for administrative purposes, and with third parties supporting their administrative and business functions. In some cases, this may involve the storage, use, disclosure or other processing, or transfer of Participant’s personal data out of Singapore. The Organizer and its affiliated companies and business units may also share a Participant’s personal data with third parties to carry out cross-promotion. By participating in the Contest, the Participants consent to the use of their personal data for the purposes listed above.
3. Each Participant also agrees that all worldwide intellectual property rights in any statement, materials or content submitted, made or created by a Participant in connection with the Contest and any derivative works arising therefrom will be perpetually and unconditionally vested in, assigned to, and owned by the Organizer or its affiliated companies. The Organizer has the right to use and modify such materials and / works in any way it deems fit without the need to provide any compensation to any Participant and each Participant unconditionally and irrevocably waives all rights (including moral rights) he or she may have in such materials or works. The Participant hereby expressly waives any and all rights which the Participant may acquire or have and any other moral rights which the Participant may have or be entitled under any such legislation now existing or in the future enacted in any part of the world.
4. Any information, personal data and material about or obtained from the Participants may be accessed, stored or otherwise processed in any medium or format determined by the Organizer.
5. Any trademarks, graphic symbols, logos or intellectual property contained in any materials used in connection with the Contest, that relate to the Contest Prizes, are the property of their respective owners. The Contest and Organizer are not affiliated with, or endorsed or sponsored by, the relevant owners, where such owners are independent and not part of the Mondelez group of companies.
1. By entering this Contest, the Participants agree to be bound by the Terms & Conditions of the Contest and the decisions of the Organiser.
2. The Contest Terms & Conditions and the Contest mechanics may be amended from time to time and shall prevail over any provisions or representations contained in any other promotional material or advertising of the Contest.
3. The Organiser reserves the right to amend these Terms & Conditions without prior notice. Participants are advised to check the official website for updates.
4. The Contest Terms & Conditions are governed by Singapore law and subject to the exclusive jurisdiction of Singapore courts.
5. For query, Kindly reach out to Organizer’s Customer Service Careline at 1800-572-3874 or visit https://contactus.mdlzapps.com/mymondelezinternationalcom/contact/en-US/
| SKU LIST |
|---|
| 180G CADBURY DAIRY MILK FT 14 X 16 X 180G |
| 180G CDM HAZELNUT (S) 4 X 13 X 180G |
| 180G CDM CARAMELLO 4 X 15 X 180G |
| 180g CDM FRUIT AND NUT 4 X 14 X 180G |
| 180G CDM BLACK FOREST (S) 4 15 X 180G |
| 180g CDM ROAST ALMOND 4 X 14 X 180G |
| 180G CDM BREAKAWAY TABLET |
| CAD 180G DREAM BLOCK 4CA |
| 180G CADBURY CARAMILK BREAKAWAY TABLET |
| CDM FAVOURITES BOX 231G |
| CDM ROAST ALMOND 6X12X130G |
| CDM MILK 6X12X135G |
| CDM FRUIT & NUT 6X12X130G |
| CDM HAZELNUT 6X12X130G |
| CDM BLACK FOREST 6X12X130G |
| CDM BITE SIZE ALMOND 24X50G |
| CDM BITE SIZE HAZELNUT 24X50G |
| CDM MINI DOYBAG 18'S |
| CDM MILK SHAREBAG 10S 16X125G |
| CDM OREO SHAREBAG 10S 16X125G |
| CDM ROAST ALMOND SHAREBAG 10S 16X125G |
| CDM MILK 12X24X34G |
| CDM ROAST ALMOND 12X24X32G |
| CDM FRUIT & NUT 32G |
| 180G CAD OLD GOLD JAMAICA R&R (S) 4 X 15 X 180G |
| 180G CAD OLD GOLD 70% (S) 4 X 16 X 180G |
| 180G CAD OLD GOLD DARK (S) 4 X 16 X 180G |
| 180G CAD OLD GOLD ROAST ALMOND 4 X 14 X 180G |
| CAD 16X175G OG PEANUT BRITTLE 4CA |
| CAD 180G CRUNCHIE SHAREPACK 10CA |
| 144G CDM SHAREPACK |
| 144G CDM FREDDO SHAREPACK |
| 144G CDM MILKY TOP FREDDO SHAREPACK |
| CDM DAIRY MILK 6x48x50g |
| CAD 50G DREAM BAR 6CA |
| CDM HAZELNUT 6x42x55g |
| CDM MILK ROLL 6X36X55G |
| CAD CRUNCHIE 6X42X50G |
| CADBURY TWIRL 2019 6 X 42 X 39G |
| 45G CADBURY CARAMILK BAR |
| 44G CDM BREAKAWAY BAR |
| CDM 49G FRUIT AND NUT EXPT 48CA |
| CDM 45G WNUT 48CA XPT |
| CAD 50G BOOST |
| CAD 140G TWIRL BITES PILLOW 14CA |
| CAD 130G TWIRL CARAMILK BITES PILLOW 14CA |
| CADBURY ZIP STRAW 12X28UX32G |
| CADBURY ZIP CHOC 12X28UX32G |
| CDM OREO 6X12X124G SEA |
| CDM BUBBLY 8X10X112G SEA |
| CDM CRISP-IT 6X10X130G |
| CDM XMAS MIX GIFT BOX |
| 112G CADBURY OREO EGG BAG |
| 110G CAD CREME EGG MINIS EGG BAG |
| 125G CADBURY MINI EGGS |
| 114G CDM EGG BAG |
